July 30, 2025

Yesterday I remembered why I press record...

Not because I have the perfect words.

Not because I feel wise, ready, or super clear.

But because someone out there needs to see what it looks like to show up anyway.

To speak before the story makes sense.

To record before the insight arrives.

To make something — even when your hands are still shaking.

I believe in that kind of courage.

The quiet kind.

The kind that says: I’ll go first.

So you don’t have to wait anymore to believe in yourself.

And I want that for you too. This feeling of presence.

Of showing up — not to perform, but to witness.

To catch your own voice in real time, before it’s polished, before it’s planned.

That’s exactly why I made Studio Diaries Made Simple.

It’s not about performing.

It’s not about perfectly packaging your process for an audience.

It’s not about being “on” every time you hit record.

It’s about giving yourself a quiet, visual place to land.

A soft rhythm.

A space to track your shifts, questions, and wins… even if no one else ever sees them.

And yes — you’ll most likely end up using parts of it for your marketing.

You might find that some footage you want to edit into an art video and publish later.

You might grab a screenshot or clip a soundbite moment of yourself that surprises even you.

But that’s all optional.

The pressure is off.

Because you’re not creating content.

You’re keeping art video diary.

And the future-you who revisits this in 6 months or 6 years will be so glad you didn’t wait for perfect.

Please don’t wait for perfect.

Feel like you overthink every time you try to record yourself talking about your art? If you want my guidance…

​Join me inside the instant-access Studio Diaries Made Simple.​

You’ll be making your first studio diary in just 15 minutes, while watching the workshop — it’s the most freeing video process I’ve ever used for tracking my progress and gently practicing talking on camera.

-Zach

P.S. This email you’re reading right now? I didn’t write it from scratch.

It’s pulled directly from a video diary I recorded earlier this week — just me, on camera, documenting my thoughts after a beach day with my family (we’re taking a break this week to rest and explore some of Costa Rica before my son starts kindergarten).

I never planned to share that video. But when I skimmed the transcript… the message I wanted to share with you was already there.

So I just edited the words I said to myself into the ones you’re reading now. Proof that even your “private” work documenting can still become something meaningful — and without much more effort to shape it.☀️